BMS Branding and Entrepreneurship (Bachelor of Management Studies in Branding and Entrepreneurship)
The course emphasizes on subjects, concepts, and strategies involved in administrating, initiating, and managing a start-up from initiation, branding, until marketing. It covers topics like identifying and defining an idea, finding and managing finances, market insight, building branding and marketing strategies, brand segmentation, consumer attraction and marketing, brand personality, choice of logo and name, profit prediction, business operation, and customer experience to build and develop a small business venture. Candidates will have diverse knowledge about the characteristics and policies of designing, starting, representation, running, and managing a successful business after successful completion of the course. Practical skills like management, accounting, decision-making, business management, and entrepreneurship are enhanced through this course.
BMS Branding and Entrepreneurship course details
|Mode of Admission||Merit /Management|
|Fee Detail||Rs. 60,000 to Rs. 2,50,000 per annum.|
Merit- Interested candidates can apply once the college applications are open.
List of Top BMS Branding and Entrepreneurship Colleges in Bangalore
Course name: BMS Branding & Entrepreneurship
Affiliations: Jain University
Eligibility: The minimum qualification required to apply is, pass in the 10+2 examination in Science , Commerce or Arts from PUC / ISC / CBSE or equivalent board. A course recognized as equivalent thereto by the University.
Duration: 3 Years, Full time, Graduation Programme
Campus Location: JGI Knowledge Campus #44/4, District Fund Road Jayanagar 9th Block Bangalore - 560069
Distance From Bangalore Airport to College : 16.4 km
Distance From Bangalore Railway Station to College : 18 km
List of BMS Branding & Entrepreneurship colleges
Syllabus of BMS Branding and Entrepreneurship
|Year I||Semester I||
|Year II||Semester III||
|Year III||Semester V||
Scope and Benefits of Pursuing BMS
Are you looking for building up a career in management? Are you interested to pursue a specialized management course after your 12th? Then this article will give you detailed information about the BMS programme.
Read the article till the end to learn more about BMS Programme
What is the Bachelor of Management Studies (BMS)?
Bachelor of Management Studies (BMS) is an undergraduate programme that can be undertaken after the completion of 12th.
The BMS is the 3-year degree programme that involves the advanced study of management practices that are used in businesses and corporate firms. The students will also study the basic concepts of human resource management, economics and business studies.
The students will be studying a wide range of managerial skills and will be given training on management, efficiency and productivity. The programme also builds competence in a specific area of business management in the corporate world.
The BMS students will be studying the basic concepts of Human Resource Management such as employee retention, labor relations etc. The BMS students will get practical exposure to the behavioral aspects of an organization and also learn about the hierarchy-based interaction in an organization.
The BMS programme is aimed to develop leadership skills among the students that is essential to manage and work in a team. The students will also develop various skills like presentation skills, problem-solving skills etc. The students will be prepared to handle prospective managerial roles in an organization.
Why study the BMS course?
The BMS course is considered as the perfect course for those who intend to build a comfortable career in the corporate firms and business management field. The BMS course trains the students on different management techniques like communication skills, leadership skills, managerial skills and many more.
The course trains the students to communicate effectively with diverse audiences by utilizing a variety of technological and non- technological formats.
The BMS programme trains the students to become proficient and the course enables them to implement the appropriate practices like encouraging team building, mentoring junior members etc. in an organization.
The BMS degree trains the students on fundamentals of management and prepares them to become job-ready soon after the completion of the degree. The increased competition in the business world has increased the pressure on every organization. No organization has time to train the students after hiring them. So, every organization looks for skilled professionals so that they can be assigned projects as soon as they are hired.
The BMS degree makes the student's job-ready and soon after the completion of the course the companies throng to hire fresh BMS graduates in large numbers at top-positions and for high salaries.
Benefits of Studying BMS programme
The BMS programme has several benefits; some of them are listed below
Exposure to Corporate Culture
The BMS programme exposes the students to basic corporate culture. They are taught to analyze and understand the root cause of the crises and strategically solve the issue by utilizing the available infrastructure.
The students of BMS programme are trained to become versatile individuals. The students will be learning everything involved in running an organization and are given a deeper understanding of all the departments functioning in an organization.
Best Alternative to BBA
Although both the degrees have the same value and importance in the job market. The BMS course can act as the best alternative to the BBA programme.
BMS is a Professional Programme
The BMS programme is considered as a professional course due to its importance. BMS students are largely preferred by many organizations in recent years. BMS students can start working immediately after the completion of the programme.
The BMS graduates are hired for better salaries by the organizations. The average salary for BMS students ranges from 3 Lakhs to 8 lakhs per annum. The salary varies according to the skills and experience and may go up to 10 lakhs per annum.
The BMS students who are interested to pursue higher studies can join MBA course. The students who have required budgets and are interested to pursue their masters can join MBA after the completion of the BMS. Pursuing an MBA is only optional and not mandatory after a BMS programme. Since the fees are high for MBA programmes only students who can afford the fees can join MBA programmes.
Job opportunities after BMS Programmes
After graduating BMS programme the students are hired in many corporate organizations at different roles. Some of the areas where BMS students are hired are:
Administration and Operations
The BMS students who are hired in this area are responsible to overlook the administration of the company and also should monitor the daily operations of the company. They are responsible to ensure that everything is running smoothly.
The BMS students are required to come up with innovative methods to improve the current administrative and operational capabilities.
As part of project management, the BMS students should ensure that the projects are completed within the specified timelines. They are responsible to manage all the members of the team with good leadership skills and should increase the efficiency and productivity of the team.
Many organizations carry out large-scale operations daily. These organizations have millions of employees and it is a challenge to handle them all. In such cases, the BMS graduates act as a medium of communication between the management and the employees. The BMS graduates are responsible to take care of all the tasks and functions related to employees using enterprise software solutions.
Human Resource Management and Development
The HR department is the most important in any organization. The BMS students are also hired in HR departments. So, the BMS professionals are responsible to take care of all the HR-related operations of an organization. They are required to schedule and conduct interviews for new positions available in the organizations, they are required to take care of payrolls of the employees, they are required to address the grievances of the employees and try to solve them. They act as a bridge between the teams and management of an organization.
Every organization sustains only by its happy customers. This field is very challenging and skilled professionals are necessary to handle customers. The main role of BMS students in this field is that they are required to generate new customers along with retaining the existing customers. The BMS students are mainly hired in managerial positions in this area and it’s their responsibility to keep the department happy.
Data Management and Systems Analysis
The BMS students are hired in the field of data management and system analysis. The BMS students are responsible to take care of the data management systems. They should analyze the demand for data storage and should propose up- gradation of the data management systems If necessary. The BMS students are required to prepare the reports based on the data and assist the management to take important decisions.
Sales and Marketing
The BMS students are hired as sales managers by the organizations. As the sales managers, they should ensure that the product should increase the customer base in the markets and help the organizations to develop. They are responsible to analyze the market trends and communicate the same to the management team and ensure better sales of the product in the markets. They should develop new and innovative marketing strategies for the products. They should create brand awareness and try to increase sales.
The BMS students especially who are hired in financial management fields have different roles to handle. They are responsible to handle accounts and finance of the organizations. They are required to advise the management on new ventures and investments according to the market trends.
The BMS students who are hired in the communication management department are required to manage all types of communication for the organizations. They are responsible to manage both internal and external communications of an organization. In the case of external communication, they are required to make proper communications about the products and services to the markets.
In the case of internal communications, they are responsible for employee communication, departmental communication, inter-departmental communication, staff and management communication etc.
BMS students are having enormous opportunities across the globe. The above article gives descriptive information about the opportunities available for BMS students. The demand for BMS students is increasing day by day and the top-performing students can find no difficulty in finding jobs after the completion of BMS.
The students can decide to take up the BMS programme if they are interested to build a career in corporate business organizations.
Career Scope of BMS Branding and Entrepreneurship
Career opportunities are available in public and private companies, Potential career roles:
- System Analyst
- Assistant Manager
- Chief Human Resource Manager
- Finance Controller
- Small Business Owner
- Business Consultant
- Business Reporter
- Development Officer
- Sales Manager
- New Venture Developer
- Product Manager
- Management Consultant
- Public Relations Specialist
- Project Coordinator
- Operations Manager
Placements for BMS Branding and Entrepreneurship
- CRISIL Global Company
- Hudson’s Bay
- Milaap Social Ventures
- Infosys Technologies