What is Digital Marketing?
Digital marketing refers to advertising delivered through digital channels, such as search engines, websites, social media, email and mobile apps. Using these online media channels digital marketing is the method by which companies endorse goods, services and brands. Consumers heavily rely on digital means to research products.
Digital marketing is an enormous system of channels to which marketers simply must on board their brands, advertising online is much more complex than the channels alone. In order to achieve the true potential of digital marketing, marketers have to dig deep into today’s vast and intricate cross-channel world to discover strategies that make an impact through engagement marketing.
Few lines about BBA Digital Marketing
The BBA Digital Marketing is a 3-years undergraduate course that is divided into 6-semesters. The course is basically an advanced study of techniques used in the marketing of products or services using digital technologies such as the internet, mobile phones, display advertising and other digital media. The course updates the students with some of the major skills like concepts of sales conversions, analysing marketing campaigns and finding strategies.
The course covers many subjects related to digital marketing such as google adwords, youtube marketing, google analytics and webmaster tools and search engine optimisation. The course allows the students to learn all the strategies to rank up their website on top searches of google.
Eligibility for BBA Digital Marketing Course
The students who have completed their PUC or 10+2 with 50% from recognised board are eligible to apply for BBA Digital Marketing Course.
Admission Procedure
The students with relevant qualifications can join the BBA Digital Marketing course by two modes. The first one is Merit based admission and the second one is direct admission.
Let’s discuss in detail
1. Merit Admission
There are many top educational institutes that conduct entrance exams for the BBA Digital Marketing course. This mode is called merit admission mode. The entrance exams are conducted to select the serious and hardworking students from the group of non-serious candidates to the available limited number of seats in the colleges. The qualified students are allotted the merit seats and are given admission, the fees are fairly nominal for merit admissions.
2. Direct Admission
The students have another option of getting admission to course by direct admission process. Under this mode of admission, the students are given direct admission to their desired colleges under management quota. The direct admission students enjoy many special privileges like they are not required to apply for any institution-based entrance exam for getting admissions. They have an option to choose their desired colleges and book their seats even before the starting of the academic year. The students who are interested in direct admissions are required to contact Galaxy Educational Services for more details.